elena the sunset cowgirl

Your new favorite digital creator blending western charm with modern style. I spotlight fashion, food, and lifestyle moments rooted in the Central Coast

Book an appointment with me
1:1 Styling Appointments
Closet refresh or big event? Book now & let's build your DREAM wardrobe!
30 min|$10
ABOUT ME
Hey there! I'm Elena, the creative force behind The Sunset Cowgirl. Rooted in the sun-drenched landscapes of California's Central Coast, I blend Western charm with contemporary fashion to curate a lifestyle that's both timeless and trendsetting.​ From chasing golden hour hues to styling outfits that turn heads, I share my journey through fashion, beauty, and the best gluten-free eats in San Luis Obispo. My content is a haven for those who appreciate the fusion of rustic elegance and modern flair.​ As a personal stylist, I offer 1:1 virtual sessions to help you discover and refine your unique style. Whether you're looking to revamp your wardrobe or find the perfect ensemble for a special occasion, I'm here to guide you every step of the way.​ Collaborations are at the heart of what I do. I partner with brands that resonate with my aesthetic and values, creating authentic content that engages and inspires my community.​ Let's create something beautiful together.
Reviews
I had an incredible experience with Elena. From the moment I walked in, I felt completely at ease. She took the time to really listen to what I wanted and offered thoughtful suggestions that suited my face shape and lifestyle. The end result was better than I could have imagined—I walked out feeling confident, refreshed, and totally in love with my new look. Her attention to detail, creativity, and warm personality make her a true standout in the industry. Highly recommend to anyone looking for a talented and trustworthy stylist! - Debby French, Customer since 2024