Veronica Mainetti

is an Italian entrepreneur, redeveloper, environmental activist, visual artist and proud mamma, based in the beautifully dualistic cities of NYC and LA. Veronica’s home office resides in Mother Nature’s main building, Planet Earth. Here in the natural habitats of environmental reawakening, is her personal world of rock and ice climbing, riding bikes through the woods, chasing sunsets, or simply out for a jog alongside RYSIT’s Chief Canine Officer — our endlessly endearing Miss Truffle! Photography devotee, step counter, sunrise and life lover, Veronica is like a living embodiment of photosynthesis. As founder and CEO of RYSIT, her passion for all things nature summons an extensive background in sustainable applications to envision a future of redevelopment centered on environmental practices. Her work of contemporary art portraiture are timely expressions of the dualistic nature in modern humanity. Living and breathing to connect at once the dream state and the spiritual consciousness. As a woman immigrated from her native Italy to the male dominated world of real estate development and construction, Veronica has sought for the sustainable preservation of the planet in a way encompassing our humanities — our follies as well as our success — finding through art a subconscious bridge between the human body and Mother Earth, our physical and spiritual home.