Lauren Tracy: Founder

In 2017, I founded a wellness tech startup called Blue Fever. We built a friendly bot named Blue that teens texted to feel supported about any mood they felt. We helped hundreds of thousands and raised millions. But we couldn’t figure out how to make money with Blue. So I made the decision that our team would build an app that we could monetize: a reinvention of the diary that supports teens online. In the meeting where I announced this decision to our team, I had a panic attack. No one could tell and I didn’t tell anyone. But it shocked me. I spent the next few years studying stress and joy. I learned to embrace a balance between my constant desire to produce with the reality that I have an animal body that needs to recharge. Now I've built a new team to design elegant smart jewelry that aims to help us all unwind and recharge with more ease. It's called Moodring Tech. – Lauren

Things I will not compromise: My time to recharge, loved ones, sunlight, sports, creativity, adventuring, music and movement. I was raised in New England. My background is in design, content, and filmmaking. I've lived in California, New York, the Caribbean, and now my little family and I reside in St. Petersburg, Florida.