Noi

At NOI, we believe in the transformative power of nature. Our mission is to create glamorous vegan, and cruelty-free haircare products that prioritize purity, safety, and performance. Free from sulfates, parabens, phthalates, and harmful chemicals, our formulations deliver exceptional care without compromising on quality or the environment. NOI is a reflection of my philosophy that beauty should be luxurious, ethical, and personal. I’ve always been drawn to fragrance because it’s such a big part of feeling beautiful for me, and I wanted to bring that same experience to you. That’s why every NOI product is customizable, allowing you to choose a scent that speaks to your individuality. It’s more than haircare—it’s about creating a product that not only nourishes but also helps you feel seen, confident, and completely yourself.