∙ TOM HUTCHEON
Design Director + Brand Designer
Melbourne-based design director and brand designer with a passion for creating meaningful and functional brand identities.
With over 15 years experience spanning categories from fin-tech to destination marketing, my design philosophy is rooted in problem-solving, always prioritising function to lead form. With an innate understanding of what makes brands tick, I co-develop purposeful solutions with my client partners that resonate deeply with their audiences – balancing wearability, usability and aesthetic appeal.
SERVICES
Brand Design / Branding Advisory / Design Direction / Brand Implementation + Roll-Out Strategy / Logo Creation / Naming + Naming Strategy / Visual Identity / Identity Audit + Optimisation